Hello everyone! Let’s talk about the reason professional products are worth the investment.
I know that some of you think it’s just a name, like buying a shirt at Express vs. Walmart, but that is not the case.
The quality of ingredients can make all the difference for your hair’s condition. For instance, shampoo from the store contains harsh chemicals that, Yes, it cleans your hair, but it also strips hair of essential oils, color and can be very drying to your scalp. Professional products are formulated with conditioning ingredients to clean while keeping the integrity of your hair and scalp in good shape.
Meanwhile, styling products pose a similar issue. Lesser products contain high amounts of alcohol to give you ” results” but, at the cost of stripping color and drying the hair out.
Bottom line, if you have invested in a beautiful, professional color service and expert haircut, and follow it up with cheap shampoo, you might as well throw your money away.
And, let’s be honest, we love the smell of that Aveda Shampure…